Make your website sticky!

April 14th, 2010

Peanut butter and jelly. So tasty, so sweet and so sticky! Make your website like that and you are on your way to having a successful website. A Sticky website is a website that keep visitors around for longer, that make them view more pages and a website that get them to come back for more. It should be said that this will be a good thing for most websites but not for all.

http://www.flickr.com/photos/fixe/ / CC BY 2.0

So let’s have a look at how you can make your website more sticky. I’m going to look at some of the things you can do, if you have a content site, like a blog, but you can use it across other types of websites as well.
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8 ways to get more out of your google analytics data

March 15th, 2010

Knowing how many visits/pageviews you have or how much traffic Google is sending your way, is a good way to measure your online marketing effort, but there’s a bunch of good opportunities to make your site better and finding new ways to go with your content in Google Analytics that, sadly, is overlooked by many people who have installed GA on their sites. Here’s 8 ways that could give you a better understanding of your visitors and their needs. And they do not require any customization of your GA account.
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